Geolingua - The World Language Channel™
The trends are clear:
• Interest in learning foreign (world) languages is growing rapidly in the United States.
• Online communities, built around a common interest, are valued highly by the market.
• The promise of compelling Web-delivered entertainment is attracting major investment.
• People are accustomed to and now expect high value from free Web-based services.
Geolingua aligns with these trends and offers customers uniquely-effective language learning tools, an unprecedented range of popular foreign language media on demand, and opportunities to interact with language learners worldwide. Much of this is available for free, and all of it is available for a low fee.
Geolingua is a comprehensive language learning media channel, not just a product. Using it, you can make continual development of language skill a natural part of your lifestyle, which is necessary to achieve and maintain fluency in any language.
Demand
Foreign language course enrollments in the US are rising. At the college/university level, they grew 12% over ’98-’02 and 16% (est.) over ’02-’06. Growth rates for emerging languages—e.g. Chinese, Arabic—are much higher.
Who will use Geolingua? Anyone wanting to strengthen foreign language skills: college students, government intelligence agency employees, military service personnel, corporation employees, K-12 students and teachers, language enthusiasts, and more.
Why will they use it? Because its revolutionary new functionality, content variety, dynamic learning experience, and integrated look and feel are available only from Geolingua.
Competition
The US market for foreign language learning is crowded and fragmented with mostly small companies who claim the best learning method. But a commissioned market analysis shows no one offers Geolingua’s key differentiating capabilities, no one has clear market share dominance, and no one has a business model as rapidly scalable as Geolingua’s.
Activity
A Geolingua proof-of-concept is available today, and a working prototype will be available in June 2007. We are currently seeking investment capital to fund the next level of product and business development.
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